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The Cart Overflow Podcast

The weekly conversation with the sharpest e-commerce marketers behind the growth of the fastest growing DTC brands. 

About Cart Overflow

Do you want to know how today’s best e-commerce marketers are actually driving growth? Yeah, so do we! So we set out to start this podcast to find out WHO is making big things happen, and HOW they are doing it. Join us, Jeremy Biron and Gen Furukawa, as we learn and share actionable tactics that you can implement in your eCommerce marketing game today!

Jeremy Biron

Jeremy Biron


Gen Furukawa

Gen Furukawa


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Recent Episodes

Nov 18, 2022

How To Grow Your Shopify App, with Deb Mecca

Shopify Apps are the backbone of a Shopify merchant’s revenue. And as Director of Marketing at LTV SaaS Fund, Deb Mecca oversees that marketing and growth of 10 Shopify Apps in various niches and has been in the Shopify ecosystem for 8 years. If you are a Shopify App developer or marketer, this is a unique episode that you won’t want to miss. Learn how to address (and change) negative reviews, which channels work for customer acquisition, and where there are new opportunities in the Shopify App ecosystem now!

Read Full Show Notes →

Nov 03, 2022

How To Personalize An eCommerce Experience To Actually Generate More Leads & Sales, with Eric Melchor of Optimonk

Eric Melchor is the Personalization Ambassador at Optimonk, helping brands build personalized experiences. Optimonk helps eCommerce brands improve the end-to-end shopping experience and build customer lifetime value with personalization. Personalization has a direct tie to increased revenue and increased sales. Customers want to receive personalized experiences, yet marketers struggle to deliver on the promise of a personalized shopping experience. Eric is deep in the personalization of eCommerce marketing strategies, and shares how brands can increase their opt in rate, implement a personalization strategy, and plan for the changing marketing landscape in light of consumer privacy restrictions.

Read Full Show Notes →

Oct 26, 2022

How BILLY Footwear Became a High-Growth Brand Born from Resilience and Need, with Billy Price

Billy Price is the co-founder of BILLY Footwear, a shoewear company that was started after suffering a spinal cord injury as a teenager. They currently are doing over seven figures in revenue with 20+ full-time employees. BILLY Footwear quickly became a prototype to fulfill Billy’s personal needs and help those like him, and is now featured in hundreds of stores like Nordstrom and Zappos.

Read Full Show Notes →

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